Hairstylist Karla Riordan’s Decision to Sell Cocktail Mixers Helped Pay Overhead Costs for Her Salon | Newcastle Herald


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KARLA Riordan never thought she would sell cocktail mixers to help pay the rent for her hair and beauty salon, but like all businesses trying to stay afloat in a pandemic, she has had to shake things up. things. When the lockdown went into effect with just two hours’ notice on August 5, she packed her Warners Bay salon, Safari Hair Skin Body, and returned home. She then tried to think outside the box of how to add value to her business. “I was just sitting down and saw people selling pasture trays and I was like, ‘What can I do? “I never sat at home doing nothing,” she said. Just before the lockdown, she had prepared herself and a friend a cocktail in her Newcastle home using the cocktail mix Mr Consistent liquid. ”I always had the Mr Consistent bottle and I thought it was so easy for someone to make, making a cocktail is a bit of this and that. You just need the blender and your alcohol. Everyone’s doing Zoom parties with friends, “she said. She called the Gold Coast-based company, and they backed her to retail the product in her store. Within days, she started delivering contactless for her customers or arranging pickups at her Warners Bay lounge. “It’s not alcoholic, it’s a cocktail mixer. I don’t have a liquor license so I could do it, “she said. Ms. Riordan said sales of cocktail mixers for beverages, including the espresso martini, amaretto sour and the cosmopolitan, were so popular that she intended to keep the product in store after the lockdown was over. minimal as the store is closed, “she said. Ms Riordan said she thought the cocktail mix was an affordable option when you consider that a bottle costs $ 35 and serves up to 10 drinks.” think about what you pay for a cocktail when you go out, it’s $ 15-20, and I honestly believe they taste the same, “she said.” To me the amaretto sour is the same as in a bar. I tried to do it myself with all the mixes and I never get it. ”Ms. Riordan opened her business five years ago and when the first lockdown came in March 2020, she was able to continue. to trade, although her employed esthetician Lisa Wamsley couldn’t and had to rely on JobKeeper. “Luckily as a small business I could do it, I was doing one client at a time,” she says. It didn’t affect me in the same way that a 16-employee company has been affected. “A hairdresser at the Hunter for nearly 20 years, she said the second lockdown was much more sudden and a” shock. ” arrived at 5pm on a Thursday and it’s our job late at night, everyone started calling to try to get in but we couldn’t help, “she said.” The last lockdown was from midnight, they gave you more time to prepare. ”With her withdrawals of at least 80%, Ms. Riordan requested dice to the NSW government a disaster assistance payment, but is still waiting to see if it will be assisted. Ms Riordan has mixed feelings about the announcement Thursday of the extension of Hunter’s lockdown. “I am delighted to have a firm date to open up and reconnect with my clients, but I am nervous about the impact of the double vaccination rule, how it works, will I lose clients and therefore a further decline of my income, ”she said. “But being positive is how we get through this testing period.” Another ray of sunshine has been the recent arrival of Gigi, her American puppy. “She drove me crazy,” she laughs, “but she was a great support. If I hadn’t had Gigi, I think I would go crazy talking to myself.” Our coverage of the health and safety aspects of this COVID-19 outbreak in Newcastle and the Hunter, along with lockdown rules and changes, is free to everyone. However, we depend on subscription revenues to support our journalism. If you can, subscribe here. If you are already a subscriber, thank you for your support. You can also subscribe to our newsletters for regular updates.



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